Dior has invited seventeen artists and designers to reinvent the iconic Medallion Chair. This unique piece is a symbol of Louis XVI style, which was first embraced by Dior in 1947, who used it to seat guests at his fashion shows and in 2021, on the occasion of Milan Design Week, this design was reborn. The Medallion Chair is an emblem of the fashion house since its inception and got some brand new looks this year, just as iconic.

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Dior's Iconic Medallion Chair Reinvented by 17 Artists
Dior's Iconic Medallion Chair Reinvented by 17 Artists
Dior Maison’s presentation at Salone del Mobile.
Dior's Iconic Medallion Chair Reinvented by 17 Artists
Joy de Rohan Chabot
Dior's Iconic Medallion Chair Reinvented by 17 Artists
India Mahdavi
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In the case of Dior’s Medallion Chair, the boundaries between fashion and design are famously porous. Installed at Palazzo Citterio, Dior presented the seventeen reinterpretations at the return of Salone del Mobile in Milan.

Dior's Iconic Medallion Chair Reinvented by 17 Artists
Pierre Charpin
Dior's Iconic Medallion Chair Reinvented by 17 Artists
Ma Yansong

Christian Dior describes the Louis XVI chair in his memoirs as “sober, simple, but above all classic and Parisian.” Tapered with an oval back, the story began with the collaboration of the stylist-tailor with Victor Grandpierre, first a photographer and then a decorator. The famous duo produced the famous grey and white interiors that have become synonymous with Dior. The same oval, crowned by a Fontanges bow, was displayed on the Dior packaging, communication, and in the boutiques. Used at fashion shows, medallion chairs became silent spectators to a beautiful Parisian world.

Dior's Iconic Medallion Chair Reinvented by 17 Artists
 Dimorestudio 
Dior's Iconic Medallion Chair Reinvented by 17 Artists
Atang Tshikare
Dior's Iconic Medallion Chair Reinvented by 17 Artists
Seungjin Yang 
Dior's Iconic Medallion Chair Reinvented by 17 Artists
Pierre Yovanovitch

The list of creatives includes Sam Baron, Nacho Carbonell, Pierre Charpin, Dimorestudio, Khaled El Mays, Martino Gamper, Constance Guisset, India Mahdavi, Nendo, Joy de Rohan Chabot, Linde Freya Tangelder, Atang Tshikare, Seungjin Yang, Ma Yansong, Jinyeong Yeon, Tokujin Yoshioka, and Pierre Yovanovitch. With these famous and renowned artists and designers, one can only expect an iconic creation!

Dior's Iconic Medallion Chair Reinvented by 17 Artists
Khaled El Mays
Dior's Iconic Medallion Chair Reinvented by 17 Artists
Nendo 
Dior's Iconic Medallion Chair Reinvented by 17 Artists
Sam Baron

Dior didn’t set any boundaries to artist’s creativity when ask them to rethink the exclusive chair. From France to Japan, these creations are delightfully different and unique.

Dior's Iconic Medallion Chair Reinvented by 17 Artists
Constance Guisset
Dior's Iconic Medallion Chair Reinvented by 17 Artists
Linde Freya Tangelde
Dior's Iconic Medallion Chair Reinvented by 17 Artists
Tokujin Yoshioka
Dior's Iconic Medallion Chair Reinvented by 17 Artists
Martino Gamper

SEE ALSO: Hand-Painted Luxury Furniture That Thrives In The World Of Design

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