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Maison et Objet 2018: Best Design Conferences to Attend (FULL PROGRAM) — Keep a step ahead on evolving consumer trends, inspiring experiences, and brand offers, with the trade show that takes you to the next level when it comes Design.

On January 19-23, 2018, Paris will be the center of the universe for professional designers and design lovers from all over the Globe. One of the biggest events and important reference when it comes to the design industry, Maison et Objet Paris is also a great opportunity to attend to some of the best conferences that look after the main trends of the market, also counting on the presence of some of the biggest names in the design world. As usual, Daily Design News‘ team will be covering the main trends during the event. Here you can check the full program of this year’s conferences. Do not waste time and take note of everything you need to not miss your favorite design talks on the next Maison et Objet edition!


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L’ESPACE CONFERENCES

SHOW-ROOM, THE HOME AS A SPACE FOR DISPLAY!
11:00 – 11:45am

Vincent Grégoire, Lifestyle Director, Nelly Rodi Agency, Sophie Trem, founder of theartofliving.com, Moderated by Pierre-Edouard Martial, Director of the Maison & Luxury Divisions, Nelly Rodi Agency. More info

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Vincent Grégoire

HUBERT DE MALHERBE, RETAIL DESIGN IN THE DIGITAL ERA
12:00 – 12:45pm

How is digital life to revolutionize retail spaces? A conversation with Hubert de Malherbe about his projects which, whether in Paris, Sao Paulo, or Shanghai, illustrate the emergence of a new form of customer experience. More info

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Hubert de Malherbe, founder of Malherbe Paris

DESIGNCHAIN PRESENTS
02:00 – 02:45pm

Zhao Yu, Founder and Design Director, Zhao Yu, Tom Dixon, Creative Director, Tom Dixon, Moderated by Leon Sun, Editorial Director, ELLE DECORATION China. More info

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Worldwide famous designer Tom Dixon

HOTELS: FROM UNIQUE IDEAS TO UNIQUE DESIGNS
03:00 – 03:45pm

Christine and Nicola Borella, founder of Borella art Design, Moderated by Anne Eveillard, Journalist. More info

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Christine and Nicola Borella (© Bruno Comtesse)

CECILIE MANZ DESIGNER OF THE YEAR
04:00 – 04:45pm

An Icon of Nordic style, from a seemingly infinite palette of materials she produces eclectic designs; Cecilie Manz’s method however always remains the same. Starting with sketches, she rapidly immerses herself in the manufacturing process and adapts her design accordingly. More info

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CECILIE MAN | Photo credits Casper Sejersen

L’ESPACE RETAIL

PHYGITAL: SOMEWHERE BETWEEN FANTASY AND ECONOMIC REALITY
11:00 – 11:30am

Antoine Vilain, Associate Business Manager, Improveeze. Given the current economic realities, retailers are having to make changes. Phygital: from fantasy to reality; from Test & Learn, to the roll-out and the creation of lasting value; an overview of pitfalls to avoid and key factors for success. More info

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Antoine Vilain

INFLUENCE MARKETING: A GROWING TREND
12:00 – 12:30pm

Cyril Attias, Founder & CEO, Agencedesmediassociaux.com will talk about how to position yourself in terms of influence marketing. Who are influencers? What is the ROI for retailers? Do influencers prompt sales growth? More info

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Cyril Attias (Founder & CEO of agencedesmediassociaux.com)

DESIGN 2020: THE INDUSTRY IN THE NEXT DECADE
01:00 – 01:30pm

Digital has changed the design industry and made purchasing high-value furniture and decor over the internet the new norm. How will the online marketplace drive us forward in the next decade? What is the impact e-commerce on the retail store model in the age of tech? Cristina Miller, SVP – Dealer Relations – 1stDibs, Yuna Megre, Award Winner and Celebrity Interior Designer, Moderated by Meredith Xavier, Founder&Principle The Ligne Group. More info

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Cristina Miller, the Senior Vice President of Dealer Relations at 1stdibs

ACCESSORIZING: THE VALUE ADDED BY MERCHANDISING
02:00 – 02:30pm

To consume, the client must feel that something belongs to them. Accessorizing makes them feel that they are part of the brand image and helps them imagine themselves using the products. What techniques can foster these reactions, from luxury all the way to the mass market level? More info

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Natacha Fromentin-Jarrier, Retail Creative Director, SWEET-PEA Agency

STORE CONCEPTS: THE INFLUENCE OF MATERIALS AND COLORS
03:00 – 03:30pm

Materials and colors communicate many messages and provide points of reference for customers. The targeted selection of textures and colors allows you to connect with customers’ emotions and reactions, creating a unique experience in the shop. More info

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Claude Blanc, Expert in High-End Boutique and Hotel Design

WHAT IF WE BROUGHT THE FOCUS BACK TO THE PRODUCT SELECTION?
04:00 – 04:30pm

Perhaps it’s time to refocus on the product, on uniqueness, on the relevance of the products on offer and their placement, and on the particular characteristics of our clientele. After all, customers visit you to find products! More info

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Jean Luc Colonna d’Istria, Retail Expert, Istria Conseil

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L’ESPACE CONFERENCES

AN ENCOUNTER WITH ROSSANA ORLANDI
11:00 – 11:45am

An avant-garde oracle? A design explorer? How does Rossana Orlandi manage to stay constantly ahead of her time? We’ll find out during a conversation with Alice Stori Liechtenstein. Rossana Orlandi, Founder, Spazio Rossana Orlandi, Moderated by Alice Stori Liechtenstein, Independent Design Curator. More info

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Rossana Orlandi, Founder of Spazio Rossana Orlandi

RISING TALENTS: THE NEW STARS OF ITALIAN DESIGN
12:00 – 12:45pm

Federica Biasi, Antonio Facco, Marco Lavit Nicora, Kensaku Oshiro, Federico Peri and Guglielmo Poletti… They are 6 of the most promising talents on the Italian design scene. They were selected by 6 influential personalities from the world of design. An encounter with the Rising Talents Italy alongside Giulio Cappellini, artistic director, Moderated by Michele Lupi director of ICON DESIGN. More info

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Federica Biasi, one of the great nominees this year.

THE UNIVERSE OF SIMONE MICHELI
01:00 – 01:45pm

A project somewhere between heritage and modernity. A presentation of the newly renovated historical tower “Torre di Maiano” and of the “Leisure Spa” project designed by Simone Micheli for the Fattoria di Maiano in Fiesole, near Florence. Simone Micheli, Founder, Simone Micheli Architectural Hero, Francesco Miari Fulcis, Owner, Fattoria di Maiano, Chiara Sgreccia, Chief Press Officier, Simone Micheli Architectural Hero, Moderated by Ettore Mocchetti, Chief Editor, AD Magazine. More info

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Simone Micheli (Credit Alessandro Cinque Photographer)

ART AND COLOUR, THE SUCCESSFUL MISSONI STYLE
02:00 – 02:45pm

How the strong vision of the iconic Italian fashion powerhouse Missoni has given birth to the very successful Missoni Home. Visionary Rosita Missoni herself explains how this renowned family business went about channeling their know-how and creative genius into an international lifestyle brand. With Rosita Missoni, Founder, Missoni, Moderated by Livia Peraldo Matton, Editor-in-chief, Elle Decor Italy. More info

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Rosita Missoni

NILUFAR: DESIGN THROUGH THE EYES OF NINA YASHAR
03:00 – 03:45pm

Nina Yashar, the founder of the Milan-based Nilufar Gallery, curator, and editor, is constantly searching for beauty in all its forms. Here is a look at her career path and her passion for design. Nina Yashar, Founder, Nilufar Design Gallery, Moderated by Marion Vignal, Curator and Independent Journalist. More info

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Nina Yashar (Copyrights Mattia Iotti)

LUCA NICHETTO, VISIONARY VERSATILITY
04:00 – 04:45pm

With Luca Nicchetto, Designer and Founder, Nichetto Studio, Moderated by Chantal Hamaide, Ch, Curator, Design Expert, Founder, Intramuros Magazine. In 2006 Luca Nichetto founded a multidisciplinary design studio in Venice, Italy, which specialized in industrial design, product design, and design consultancy. From the very beginning, this studio collaborated with a number of different brands and organizations, quickly expanding its influence far beyond Venice and Italy’s borders. More info

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Luca Nichetto

L’ESPACE RETAIL

BRANDING: “MAKING YOUR BRAND SHINE”
11:00 – 11:30am

No one is better suited to build and personalize your brand than you are! Discover how to create a unique, personal, strong brand that is a reflection of you. With Morgane Maugendre, Ca cogitedans la boite Lab. More info

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Morgane Maugendre is Founder of the “Ça Cogite dans la Boîte”

STORYTELLING, A HOW-TO
12:00 – 12:30pm

Storytelling? Yes, please! But how does one go about building a “story”? We focus on concrete cases and practical tools. With Camille Boutte, Founder, The Fab Story. More info

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Camille Boutte

CONNECT WITH YOUR CLIENTS THROUGHOUT THE PURCHASING PROCESS
01:00 – 01:30pm

Clients expect smart and intuitive communication from your brand. With all-inclusive solutions and one-stop-shop technology, stay connected with your prospects and clients throughout the purchasing process. With Sonia Taourghi, International Brand Ad Ops Manager, Houzz. More info

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Sonia Taourghi, International Brand Ad Ops Manager, Houzz

CONCESSION MANAGEMENT: THE NEW MODEL FOR YOUR RETAIL LOCATIONS
02:00 – 02:30pm

Brick-and-mortar retail isn’t dead! Still, it’s essential to choose the right management system for a retail location or pop-up shop! Whether you’re a brand or a retailer, discover concession management, and free yourself from operational constraints. More info

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Isabelle Chaillioux, Managing Director of Retail Global Solution

ARCHITECTURAL DESIGN OF RETAIL STORES
03:00 – 03:30pm

Expressing the values of a brand through a unique customer experience, or, how an interior designer/architect translates and brings to life a brand platform, a product range, its merchandising, communications, digital integration, and more. With Dorothée Simon, Co-founder, RencontreUnArchi.com, Adrien Pichol, Interior Designer, Reality and Fantasy Design. More info

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Dorothée Simon, Co-founder, RencontreUnArchi.com

INTELLECTUAL PROPERTY: THE RIGHT WAY TO HANDLE THEM
04:00 – 04:30pm

This talk will focus on explaining various forms of intellectual property rights that exist to protect and defend a design or creation, as well as best practices to preserve your rights from the start. More info

 

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Ingrid Zafrani, from the Hoffman firm

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L’ESPACE CONFERENCES

WHAT DESIGN IS RIGHT WHEN “HOME SWEET HOME” BECOMES A “SHOW-ROOM”?
11:00 – 11:45am

In this social media age, when we are all creative directors of our own interiors, how are designers acting and reacting? An encounter and round-table with Dorothée Meilichzon, Rodolphe Parente, and the POOLstudio (Léa Padovani and Sébastien Kieffer). Dorothée Meilichzon, Interior Designer, Rodolphe Parente, Interior Designer, and Studio POOL (Léa Padovani and Sébastien Kieffer), Moderated by Anne Eveillard, Journalist. More info

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Dorothée Meilichzon @theodorarichter

HOW TO SPOT AND PRODUCE NEW DESIGNERS?
12:00 – 12:45pm

Michel Roset (Ligne Roset) and Amélie du Passage (Petite Friture) share with us their ambitions for the new generation of designers. How do they spot new talent? What’s at stake for a renowned design editor, or for a young design house? Michel Roset, general manager of ROSET – CINNA, Amélie du Passage, founder of PETITE FRITURE, Moderated by Sylvie Adigard, producer and journalist. More info

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Michel Roset, general manager of ROSET – CINNA

PARIS-KYOTO: THE DESIGN AND CRAFTSMANSHIP EXPERIENCE
02:00 – 02:45pm

For four years now, Ateliers de Paris have been working with companies in Kyoto in an enriching collaboration as part of the Kyoto Contemporary program: a collection of objects created using ancient craftsmanship, but with a new spin through the eyes of young Parisian designers. With Pierre Charrié & Astrid Hauton, Designers, Mitsuru Yokohama & Takuya Nomura, Craftpersons, Françoise Seince, Director, Les Ateliers de Paris – Moderated by Sylvie Adigard, Producer and Journalist. More info

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Françoise Seince (© Florent Mulot)

SEBASTIAN HERKNER, TRAVELING DESIGNER, A PLURAL APPROACH
04:00 – 04:45pm

Is Sebastian Herkner changing the very nature of what a designer is defined to be? By leveling the common ground between craftsmanship and industrial manufacturing in the international industrial design community he is changing the industry from within. With Sebastian Herkner, Designer, Moderated by Guy-Claude AGBOTON, Journalist, IDEAT. More info

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Sebastian Herkner

L’ESPACE RETAIL

PIMP MY ROOM: INSPIRATION FOR RETAIL
11:00 – 11:30am

The digital world is shaking up home décor and forcing professionals to use new methods to capture attention. Pimp my Room showcases products directly in consumers’ homes. Thus, inspiration allows for an enriched customer experience. More info

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Olivier Dreano, Managing Director, Pimp My Room

DIGITAL STORYDOING: FOR AN EFFECTIVE CLIENT EXPERIENCE
12:00 – 12:30pm

Your clients are digitally savvy and emotionally driven. Disruption through the implementation of digital storydoing is a winning strategy. It allows you to create a digital client experience that is satisfying, unique, and effective. More info

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Wided Batat, founder of B&C Consulting Group

BIG DATA FOR SMALL BUSINESS: DATA FOR RETAIL
01:00 – 01:30pm

The digital revolution that has taken place over the past 20 years has shaken up retail and brought to the fore a new way to consume, e-commerce, and, more than anything, a new gateway for all types of stores, the website. With Constance Rietzler, co-founder, Alphalyr. More info

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Constance Rietzler, co-founder of Alphalyr

MERCHANDISING: SIMPLE METHODS TO MAKE YOU STAND OUT FROM THE CROWD
02:00 – 02:30pm

New consumer expectations, the explosion of immersive experiences, the development of retail circuits: Grismarine helps you stick to what matters. Concrete examples of success and a few flops! A sample view of the 2018 Foresight study. More info

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Audrey Dardenne, Director, the Grismarine agency

LAWS OF ATTRACTION: RETAIL DESIGN YOUR CUSTOMERS WILL LOVE
03:00 – 03:30pm

Tempt your customers with a retail layout that will get them in the door. Miami-based designers Jay Britto and David Charette share the latest cutting-edge technologies, materials, and designs that make brick-and-mortar shops exciting and relevant. More info

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David Charette and Jay Britto, Founder, BRITTO CHARRETTE

THE INFLUENCE OF COLOR IN THE RETAIL ENVIRONMENT
04:00 – 04:30pm

Backed by the latest neuroscientific studies, designer Jean-Gabriel Causse will show you how important color is in our environment, and will reveal the specific effects of each color. More info

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Jean-Gabriel Causse, Color Designer, Specialist in Color Influence

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L’ESPACE CONFERENCES

SOCIAL MEDIA: DECOR UNDER THE INFLUENCE
11:00 – 11:45am

Influence marketing takes over the world of decor and becomes a springboard for bloggers/entrepreneurs. Some real-life case studies, with an analysis of the success story “The Socialite Family”. Constance Gennari, founder, The Socialite Family, Agathe Nicolle, Founder, Woo Agency, Moderated by Stéphanie Caumont, Consultant. More info

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Agathe Nicolle, Founder of Woo Agency

INDUSTRIAL REVOLUTION
12:00 – 12:45pm

Designer Christien Meindertsma is joined by Stijn Roodnat from Dutch brand Label Breed and writer Tamar Shafrir to discuss Meindertsma’s Flax chair and the potential for embedding social critique into commercial products, hosted by Disegno. With Tamar Shafrir, writer, Christien Meindertsma, designer and Stijn Roodnat director of Label Breed, Moderated by Olie Stratford, a journalist for Disegno. More info

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Tamar Shafrir is a Rotterdam-based writer, researcher, and designer.

HANNAH CARTER OWERS: OUT OF CONTEXT
01:00 – 01:45pm

Objects, furniture, and art: How the unfamiliar can become familiar and vice versa in a hotel setting. With Hannah Carter Owers, Directrice, Universal Design Studio, Moderated by Guy Dittrich, Editor-at-Large, Sleeper Magazine. More info

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Hannah Carter Owers

LIFE TUGS AT THE HEARTSTRINGS
02:00 – 02:45pm

Alongside running a leading global design & architectural studio – delivering schemes for the likes of Jay-Z & Sony PlayStation – Lee PENSON has now co-created JO&JOE with AccorHotels; a brand that’s pressed the reset button on life in general. With Lee Penson, Designer Founder and C&O, Penson, Moderated by Guy Dittrich, Editor-At-Large, Sleeper Magazine. More info

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Lee Penson ©billwaters

VIRTUAL DECOR, AUGMENTED DECOR: THE NEW FACE OF 3-D
03:00 – 03:45pm

Thomas Griffoin, Founder, The Full Room, Pierre Maheut, Product Manager for Architecture & Industrial Design, Allegorithmic, Moderated by Stephanie Caumont, Journalist. More info

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Pierre Maheut is Product Manager for Architecture and Industrial Design at Allegorithmic.

ATMOSPHERES: THE CULTURAL SAMPLING OF RAFAEL DE CARDENAS
04:00 – 04:45pm

New York architect and designer, Rafael de Cárdenas celebrates the launch of his new book: discover his dazzling creations that show a never-ending vision that encompasses the influences of fashion, art, and music. With Rafael de Cárdenas, Moderated by Guy Dittrich, Editor-At-Large, Sleeper Magazine. More info

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Rafael de Cárdenas, Designer and Founder of Rafael de Cárdenas / Architecture at Large (RDC/AAL)

L’ESPACE RETAIL

VIRTUAL REALITY-AUGMENTED REALITY, THE NEW SHOPPING EXPERIENCE
11:00 – 11:30am

Virtual Reality and Augmented Reality make the shopping experience more immersive, more interactive, and more fun. Let us help you discover and experience these new technologies. More info

Maison et Objet 2018: Best Design Conferences to Attend - 4th DAY - Maison et Objet Paris 2018 - Best Design Conferences - Daily Design News - Best Design Events 2018 ➤ Discover the season's newest design news and inspiration ideas. Visit Daily Design News and subscribe our newsletter! #dailydesignnews #maisonetobjet #MO2018
Christophe ANJOLRAS, CEO, VOLCAN DESIGN

INNOVATIVE RETAIL HASHTAGS ARE BUZZING ON SOCIAL NETWORKS!
12:00 – 12:30pm

Presentation of the barometer of popular international retail concepts provided through a cross-analysis of social network conversations and field research. What are the retail trends that go beyond viral value? More info

Maison et Objet 2018: Best Design Conferences to Attend - 4th DAY - Maison et Objet Paris 2018 - Best Design Conferences - Daily Design News - Best Design Events 2018 ➤ Discover the season's newest design news and inspiration ideas. Visit Daily Design News and subscribe our newsletter! #dailydesignnews #maisonetobjet #MO2018
Monique Large, founder of Pollenconsulting

DESIGNING YOUR SOCIAL MEDIA STRATEGY
01:00 – 01:30pm

How to adapt the content of your website, catalog, and POS materials for optimal use on social media. How to transform this content into major visual posts, and establish your brand image. More info

Maison et Objet 2018: Best Design Conferences to Attend - 4th DAY - Maison et Objet Paris 2018 - Best Design Conferences - Daily Design News - Best Design Events 2018 ➤ Discover the season's newest design news and inspiration ideas. Visit Daily Design News and subscribe our newsletter! #dailydesignnews #maisonetobjet #MO2018
Sophie Gaudras, Founder, Mon Garde Manger agency

REPRESENTING YOUR SHOP’S DNA IN A DIGITAL WORLD
02:00 – 02:30pm

How to increase your sales by maintaining the essence of your offline presence in an online space across your e-commerce and social media. From personalization of customer experience and SEO optimisation to story-telling and consistent brand visual language. More info

Maison et Objet 2018: Best Design Conferences to Attend - 4th DAY - Maison et Objet Paris 2018 - Best Design Conferences - Daily Design News - Best Design Events 2018 ➤ Discover the season's newest design news and inspiration ideas. Visit Daily Design News and subscribe our newsletter! #dailydesignnews #maisonetobjet #MO2018
Isabel Osborne, Senior Accounts & Community Manager, Trouva

WHAT ARE BEST PRACTICES FOR EXHIBITING AT A TRADE SHOW?
03:00 – 03:30pm

How to prepare for the show and get your prospects to attend, optimize your presence throughout the show, transform your prospects into clients, and manage the post-show period. With Julie Réjean, Marketing Consultant and Coach. More info

Maison et Objet 2018: Best Design Conferences to Attend - 4th DAY - Maison et Objet Paris 2018 - Best Design Conferences - Daily Design News - Best Design Events 2018 ➤ Discover the season's newest design news and inspiration ideas. Visit Daily Design News and subscribe our newsletter! #dailydesignnews #maisonetobjet #MO2018
Julie Réjean (Copyrights Camille Collin)

WHAT’S NEW, OR, THE QUINTESSENCE OF PRODUCT NEWS AT THE SHOW
04:00 – 04:30pm

The different “What’s New?” spaces at the show highlight new products on offer at the show. Consumer interest is increasingly focusing on the product itself, its intrinsic qualities, and the meaning behind it. More info

Maison et Objet 2018: Best Design Conferences to Attend - 4th DAY - Maison et Objet Paris 2018 - Best Design Conferences - Daily Design News - Best Design Events 2018 ➤ Discover the season's newest design news and inspiration ideas. Visit Daily Design News and subscribe our newsletter! #dailydesignnews #maisonetobjet #MO2018
François Delclaux, Future And Trend Forecasting Specialist For The World Of Home Decor & Company Head, Un Nouvel Air

Maison et Objet 2018 Best Design Conferences to Attend • FULL PROGRAM - Maison et Objet Paris 2018 - Best Design Conferences - Daily Design News - Best Design Events 2018 ➤ Discover the season's newest design news and inspiration ideas. Visit Daily Design News and subscribe our newsletter! #dailydesignnews #maisonetobjet #MO2018

L’ESPACE CONFERENCES

HOW TO ACCESS CHINA MARKET?
11:00 – 11:45am

Maison et Objet 2018: Best Design Conferences to Attend - 5th DAY - Maison et Objet Paris 2018 - Best Design Conferences - Daily Design News - Best Design Events 2018 ➤ Discover the season's newest design news and inspiration ideas. Visit Daily Design News and subscribe our newsletter! #dailydesignnews #maisonetobjet #MO2018
Stephanie Zhao, CEO of DesignChain

L’ESPACE RETAIL

THE PERSONALIZATION: RETAIL’S NEW STRATEGIC ADVANTAGE
11:00 – 11:30am

When personalization enters the shop, the customer does, too… Increased personalization of retail spaces is underway. This is a perfect opportunity for brands to reinvent their customer experience. Frédéric ROUX, President of the FAIRE VALOIR Group, Cécile Jarry, Journalist at “Industries Créatives” magazine. With Frédéric ROUX, President, “FAIRE VALOIR” Group, Cécile Jarry, Journalist, “Industries Créatives” Magazine. More info

Maison et Objet 2018: Best Design Conferences to Attend - 5th DAY - Maison et Objet Paris 2018 - Best Design Conferences - Daily Design News - Best Design Events 2018 ➤ Discover the season's newest design news and inspiration ideas. Visit Daily Design News and subscribe our newsletter! #dailydesignnews #maisonetobjet #MO2018
Frédéric ROUX, President of “FAIRE VALOIR” Group

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TOP 100 Interior Designers Selection

Coveted Magazine has accepted the challenge and returns with this special selection of the personalities in the most creative and innovative industry, the interior design world. Do you want to know how you can get it on your own mobile device? So click below to discover now!

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Source: maison-objet.com